MY AUDIT LAB · BY REDFERN MEDIA
See what's helping your business get discovered, what's holding it back, and where to focus next. Connect the evidence with a practical plan to turn attention into lasting client relationships.
Explore the service here. Client audits and reports stay in Redfern Media's private workspace.
CLARITY BEFORE YOUR NEXT MARKETING MOVE
Test your AI visibility. If it is low, investigate why with an AEO Readiness Audit, follow the 90-day roadmap, then test your visibility again.
01 · AI VISIBILITY AUDIT
Review answers to buyer questions across ChatGPT, Perplexity, Gemini, Copilot, and Google AI Overviews.
A real AI Visibility Audit of Redfern Media across five AI platforms.
02 · AEO READINESS AUDIT
Low AI visibility? Investigate the website barriers: crawler access, structured data, business credibility, answer-ready content, and page performance.
Readiness and visibility are different measurements. Neither guarantees rankings, recommendations, or future AI citations.
AEO READINESS AUDIT
Five areas that help AI systems find, understand, and use your content.
Before a page can be used as a source, crawlers need to find and read it. This area checks for access barriers and indexing instructions, then looks at the content available in the original HTML without running JavaScript.
Machine-readable information adds context to what visitors see on a page. This area examines markup and metadata that describe your content and business. It also checks for an llms.txt file that provides a text-based overview of your site and links to key content.
Experience, expertise, authoritativeness, and trustworthiness start with making it clear who is behind your content. This area looks for visible identity and credibility signals. It identifies evidence to review, rather than certifying a business or assigning an official E-E-A-T rating.
Useful answers are easier to locate when each section addresses a clear topic. This area checks how your content is organized, from descriptive headings to short explanations and structured lists. These checks highlight opportunities to improve clarity without promising an AI citation.
A reliable site gives visitors a smoother experience and helps crawlers retrieve consistent pages. This area reviews technical basics, page-level metadata, and mobile performance. The findings help you prioritize issues such as broken responses, oversized images, and slow loading.
AEO readiness signals are technical and editorial proxies—not a prediction of rankings, AI mentions, or citations.
AI VISIBILITY AUDIT
The AI Visibility Audit asks the questions your buyers ask, on the AI platforms they use, and turns every answer into one clear dashboard.
Add the brand, its services, and its location. The audit builds 8 standard prompts: 5 unbranded, one per service, plus 3 branded.
Run each prompt on ChatGPT, Perplexity, Gemini, Copilot, and Google AI Overviews, then paste the answers with their sources.
See the visibility score, share of voice, competitor rank, best position, cited sources, and how AI describes the brand.
Brand mentions by platform
Across 5 unbranded buyer questions per platform
Most-cited sources
yourbrand.comGoogle Business ProfileYelpcompetitor.com
FROM FIRST DISCOVERY TO LASTING RELATIONSHIPS
Redfern Media can help connect visibility, content, follow-up, and client experience. Start with the stage your business needs most.
Strengthen your search and AI foundations, then build useful content around the questions your buyers ask.
Answer the next question with relevant content and permission-based follow-up that builds confidence over time.
Connect your message, offer, and inquiry experience so interested buyers know why to choose you and how to act.
Bring your expertise, values, and real client experiences into your content, with personal conversations when they matter.
Review visibility, engagement, and conversion signals. Prioritize practical changes and check what improves.
Support a strong client experience with helpful check-ins, continued value, and opportunities for reviews and referrals.
FAQ
An AEO (answer engine optimization) readiness audit checks whether AI systems such as ChatGPT, Perplexity, and Google AI Overviews can reach, read, and trust a website. The My Audit Lab AEO Readiness Audit reads every main menu page, up to 20 pages, and scores five pillars: discovery and indexability, contextual intelligence, identity and trust signals, generative citation potential, and platform stability.
The AI Visibility Audit measures whether AI assistants mention, recommend, and cite a business when buyers ask real questions. It asks 8 standard prompts (5 unbranded, one per service, and 3 branded) on five AI platforms and reports a visibility score out of 10, share of voice, competitor rank, best position, and the sources AI cites.
The AI Visibility Audit covers five AI platforms: ChatGPT, Perplexity, Gemini, Microsoft Copilot, and Google AI Overviews. Each of the 23 standard prompts (20 asking for recommendations without naming the business, 3 about the business by name) is asked on every platform, so one run captures up to 115 answers that can be compared side by side.
The AEO readiness score is the average of five pillar scores, each from 0 to 100. Within a pillar, every scored check counts equally: a pass earns full credit, a warning earns one third, and a fail earns none. Advisory checks are reported but not scored, so the score reflects only rules the site can act on.
An AEO readiness audit usually takes about 30 seconds and can take up to a minute when Google PageSpeed Insights is measuring mobile speed. Each completed audit is saved automatically to the private workspace, so the report can be reopened later without running the scan again.
AI Visibility answers are captured by hand so the results show what a real buyer sees in each AI platform, including its sources and AI Overviews. Answers from an API often differ from the consumer apps, so manual capture in a fresh, signed-out session gives a more faithful picture of visibility.
The 90-day roadmap PDF is a Redfern Media–branded implementation plan built from the audit. It includes the client details, an executive summary, the audit findings mapped to three phases over 13 weeks, weekly tasks with deliverables and success measures, the pages audited, and the research sources behind each step.
No. A high AEO readiness score means a website removes technical and content barriers that keep AI systems from using it, but no audit can guarantee rankings, AI mentions, or citations. Each AI platform decides what to cite, so the AI Visibility Audit is the way to measure actual results over time.
START WITH YOUR WEBSITE
Tell us which website you're working on. We'll show you how to request an audit from Redfern Media.
